There are many benefits to joining Facebook Groups in your local area. If you run a business, Facebook Groups can give you an insight into local events, discussions and relevant topics that you can get involved with.
Whether you create your business its own Facebook Group or simply join several existing ones, here are some quick-fire advantages of doing so.
- Provides personal engagement
You’re able to personally talk with local people who are also potential clients and customers.
- Special offers/discounts
If you’re looking to appeal to the local community or find new clients, offering exclusive discounts to members of Facebook Groups is a good way to make new connections. In the Bucks Biz Community Group, we often have businesses offering fantastic discounts to other companies who use the Bucks Biz centres. It’s a great way of building working relationships and offering each other support and discounted rates!
- Get immediate support
If you find yourself facing a problem, whether it’s how to find a setting on Facebook or the need for someone to help with a specific project, you’ll often get instant support and feedback by posting in Facebook Groups.
- Inspire and connect
Taking part in Facebook Group discussions and polls is a great way to inspire like-minded entrepreneurs, business owners and clients. In turn, you’ll start to make more and more connections by networking in this personal way.
It’s a fantastic way to not only keep up to date with local events and networking meetings, but it’s also an effective tool for advertising your own company’s upcoming events and open days.
Facebook Group users are keen to share ideas and thoughts, but joining a few Facebook Groups is also a great way to share documents, images and industry-specific information. In the Bucks Biz Community Group, companies are regularly sharing ideas and generating discussion about their services, community issues and more.
Aside from sharing and discussing in Facebook Groups, another key advantage of joining them is being able to listen. Listen to popular discussion points and topics that come up time and time again, and then blog about them and post about them on your social media platforms! You’ll know the content is relevant and useful because so many people have been talking about it.
- Engage regularly
Rather than worrying about sending out emails too frequently, Facebook Group users encourage regular posting, commenting and liking. You can engage frequently without worrying that you’re bombarding customers or clients with too many emails or letters.
The Bucks Biz Community Group is a constantly growing community of businesses from all of our business centres who can chat and share content in one place. Facebook also provides a handy tool that allows the group owner to set up some questions for a user to answer before approving them as a member of the group. In Bucks Biz Community Group’s case, we ask what business the person is from so that we can identify them and ensure that they use the Bucks Biz business centres.
Please feel free to join the Bucks Biz Community Group if you work at a business in one of our business centres. It’s a great group full of discussion and sharing of content and exclusive company offers and discounts, too!